Coriolis Research recently worked with Innomarc Consulting on a report for the New Zealand Pipfruit Industry to help develop an industry strategy. The report – titled “Smarter, Faster, Better” – was commissioned by Pipfruit New Zealand with the support of the Ministry of Economic Development. For the true apple enthusiasts and train spotters among our readers, our complete 271 page appendix report – slides from which appear in the overview report – is available on application from Pipfruit New Zealand.