Opportunities in the New Zealand Non-Alcoholic Beverages Industry

Part of Emerging Growth Opportunities, Food and Beverage Information Project (iFAB), MBIE

This report was commissioned by MBIE, part of the series of Emerging Growth Opportunities in the wider Food and Beverage Information Project (iFAB).

Non-alcoholic beverages is a great category for New Zealand. It transforms high quality New Zealand raw materials into value added consumer products. By doing so, the New Zealand beverage industry creates jobs and export revenue.  In 2019 New Zealand exported NZ$282m worth of non-alcoholic beverages (NAB) across three broad categories: juices (26%), waters (21%), and soft drinks/flavoured beverages (53%). The industry has a bright future and a wide range of peer group countries show it can grow five, ten or twenty times larger than it is today.

Jul 2020